Table of contents:
- 4 biggest mistakes that people make when scaling fb advertising campaigns
- Tracking – learn how to collect data
- Targeting – find and grow your audience
- Setting your goal – how much can you afford to spend?
- How to scale and structure your campaign
- A glossary of basic terms
There is nothing more soul-crushing than to see another Facebook ad campaign flop so hard you actually start questioning how good a marketer you are.
Many of us have been there.
You wish you could boost and grow your company (or your client’s company) to 7 or 8 figures, but the reality hits like a truck.
You are spending more and more money on your campaigns, but the costs climb really high, ROI starts to plummet, and you end up confused and lost.
This is why you need to learn how to scale your ads.
If you could spend $500, $1,000, or even $10,000 per day on Facebook ads profitably and get $2, $3, or even $10 back for each dollar spent, what difference would it make to your business?
Alex Fedotoff here
If we have never met, my name is Alex Fedotoff and I’m the founder of alexfedotoff.com and AF Media Agency.
If you buy products online or use software to run your business, there is a pretty good chance you have seen (and probably clicked on) one of my ads. I have the good fortune of working with some of the smartest, savviest and well known businessmen in the world.
When I embarked on Facebook advertising, I couldn’t scale my campaigns at all.
I thought that investing more money into my ads would help … and I c