For email marketing Alex recommends klaviyo or conversion, but just for follow up emails, letting them know their order was placed, shipped, how far away their package is, and when it’s delivered; do you just use the regular Shopify emails? By admin | October 17, 2019 | Like | 2019-10-17 17 October 2019 I’ve always let Shopify handle the shipping emails. It can be a pain to set up in Klaviyo.