ESS 2.0 "Double or Nothing" - Custom

eCommerce Scaling Secrets Participation Agreement

“Double or Nothing” 


eCommerce Scaling Secrets – Terms of Enrollment “eCommerce Scaling Secrets Participation
Agreement and Terms of Enrollment” This agreement (“Agreement”) is effective from the date of signing (“Commencement Date”) between AF Media LLC, a Florida limited liability company (the “Company”), and the undersigned newly enrolled participants of eCommerce Scaling Secrets training program (the “Program”), hereinafter referred to as “Client.”

1.0 Scope of Services

1.1 eCommerce Scaling Secrets Training Program. eCommerce Scaling Secrets training
program allows Client access to a proprietary online training platform that will teach the Client
how to start and scale their eCommerce businesses.

1.2 Participants-Only Group. Company will make available to Client a private
Participants-Only Group (currently accessible via Facebook), where Company will provide a
forum for trained personnel, other Program participants, and Program alumni available for
guidance, support, and problem-solving instruction.

1.3 Coaching Assistance. Each Client shall receive a full comprehensive audit from our CMO
and have 1-1 support throughout the Term of this Agreement. Onboarding and coaching
sessions shall be conducted through means of audio and/or video electronic communications.

In addition, the client shall receive 1:1 weekly sessions with a coach throughout the Term of this

1.4 Bonus Content. The Company may also, in its sole and absolute discretion, make available
additional bonus content to Client, such content including but not limited to videos, PDFs, and

1.5 Accessibility of the services. Client understands that from time to time services may be
inaccessible or inoperable for any reason including, without limitation: (a) Internet or site access
malfunction; or (b) causes beyond the control of the Company or which are not reasonably
foreseeable by the Company, including interruption or failure of telecommunication or digital
transmission links, or other failures. Company shall not be liable to Client or any third party
should such failures occur.

2.0 Prices and Payment Terms. The investment for Ecommerce Scaling Secrets 16 week
program is $15,000. The start of this agreement commences after the client has attended and completed their onboarding call With Serhii (Chief Marketing Officer) and received their 16 week blueprint.

2.1 Client’s Responsibilities. It is the Client’s responsibility to actively participate in the
Program and all of its elements.

In order to participate in the “Double or Nothing Program”:
● Client must have a product doing at least $2,000 to $3,000 per day
● Client must have a branded niche store, no general stores allowed
● Client must sell compliant products and be compliant with FB policy
● Client must have branding potential for private labeling
● Client must minimally have advertising budget of $10,000 or more
● Client must participate in 1:1 coaching sessions
● Client accepts coaching feedback/strategies
● Client must accept the process requires data to further optimize - Not everything
implemented will work but we continue to test and optimize.
● Client must not be afraid to take risk and understand the need for testing (ad creatives,
landing pages, copywriting, marketing angles, etc)
● Client must have a current page feedback score must be above 3.5 or more - Product
quality is key here
● Clients must be in good standing with PayPal/Stripe

Before beginning the program the client must submit on the onboarding call:
● Last 3 months revenue of the business - this can be screen shots, etc. A baseline
MUST be determined prior to beginning the program.
● Statement indicating what the client has implemented/tried prior to the program.
● Website URL, Social Media Pages
● A strong infrastructure for Business Manager set up

3.0 Term. The term of this Agreement is 16 weeks. If the Client has not reached the desired
threshold of doubling their revenue based off of their established 90 day average, in that 16
week timeframe, Client shall retain additional right to access all resources provided throughout
the term of this Agreement for free of charge OR have the ability to opt in for a full refund of their investment. Average 90 day revenue of 163.368€ and average 90 day profit of 25%. Target
threshold by the end of the 16 weeks would be $360,000/month while maintaining a minimum
25% margin.

4.0 Confidentiality and Non-Disparagement. Each party shall retain in strict confidence
Confidential and Proprietary Information of the other party and such Confidential and Proprietary Information of a party shall only be used by the other party in the course of performing other party’s obligations under this Agreement and will be disseminated only on a need to know basis among other party’s employees and agents who have executed sufficient confidentiality agreement. You also agree to keep our workshop content, strategies and information confidential. Client acknowledges that all of the trainings and materials in Program are copyrighted intellectual property owned by the Company and may not be redistributed or
otherwise reproduced in any way. “Confidential and Proprietary Information” means information
disclosed to or known by the receiving party as a consequence of or through participation in the
Program, about the disclosing party's plans, products, processes, know-how, trade secrets,
technology, and services. Client shall not make any negative or disparaging statements about
the Company or do anything else intended to damage the Company during and after the Term
of this Agreement. Client agrees not to disparage, slander, or defame, directly or indirectly,
Company or its principals, agents, officers, owners, directors or employees whether during the
Term or after termination of this Agreement; this shall apply, without limitation, to all forms of
social media and online forums. Nothing herein shall prevent a party from making any truthful
statement in connection with a legal proceeding or with an investigation by a governmental

6.0 Use of Likeness. Client authorizes Company’s use of Client’s likeness, name, business
name, photos, and video and audio recordings for purposes of public advertisement and
marketing of Company’s services and products.

7.0 Governing Law. This agreement and the transactions contemplated by this agreement are
governed by the law in force in the jurisdiction of the State of Florida, USA.
EXECUTED AGREEMENT: by signing below Client agrees to be bound by the terms of this


__________________________________________ ___________________________
Client Name Date

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Signed by Alex Fedotoff
Signed On: March 11, 2022

Signature Certificate
Document name: ESS 2.0 "Double or Nothing" - Custom
lock iconUnique Document ID: acd883135bde46e21e4f57a981aadc4905b46d0e
Timestamp Audit
March 10, 2022 5:38 pm EDTESS 2.0 "Double or Nothing" - Custom Uploaded by Alex Fedotoff - IP
March 10, 2022 5:56 pm EDTJenny Baumgartner - added by Alex Fedotoff - as a CC'd Recipient Ip:
March 11, 2022 7:01 am EDTJenny Baumgartner - added by Alex Fedotoff - as a CC'd Recipient Ip:
March 11, 2022 7:40 am EDTJenny Baumgartner - added by Alex Fedotoff - as a CC'd Recipient Ip: